Mediatization of everyday communication, "communicative", "surveillance" capitalism, "platform capitalism", "intentionalism", political spaces of "informational authoritarianism", "political populism" and post-truth are all attempts to describe the political-economic-ideological formation which is the result of the development of digital technologies and media that "captures" users, while entertaining and controlling, globally connecting and individually disconnecting, creating online offline spaces, a hybrid bio-algorithmic environment, a new understanding of work and lifestyle.
How do new communication practices change economics, politics, and our personal perceptions? What does the digital court of platforms and the dictatorship of algorithms mean for states, politics and civil society? Will our attention become the main "currency" of the digital world? Why does the ability of networks to generate many different and equally legitimate opinions, to produce and sell them as an “information product,” weakens the symbolic order of traditional media and political institutions, and why does it become increasingly difficult to maintain the right to reliable information? Is it possible to say that the ongoing expansion of technologies into the sphere of the psychic strengthens “involving” practices and, together with “empathic media”, changes the purpose of communication, making it more and more emotional and less meaningful?
What is happening with technologies for generating text and multimedia content? How are they trying to detect fakes today and is there a "light at the end of the tunnel"? How does the struggle for the "purity of the digital media ranks" help to understand industry trends and the capabilities of specific market participants?